Dubai is increasingly attracting European technology companies that want to grow beyond their home markets. A platform called **Business in Dubai**, launched by the Dubai Chamber of Digital Economy, helps overseas firms set up quickly with services like fast licenses, visa support and business advice. Many founders say Dubai’s clear rules, strong digital services and location between Asia, Africa and Europe make it a practical base for wider operations. With easier entry and good infrastructure, European tech firms are now choosing the emirate as a starting point to expand regionally and globally.